Field Sales Teams Use Case

How field sales representatives use the Staff extension to manage their territory and customers on the go.

Scenario

Company: Industrial Equipment Distributor
Sales Team: 15 field sales representatives
Territory: Regional coverage (North, South, East, West)
Customers: 500+ B2B customers
Average Order: $5,000

Challenge

Field sales reps need to:

  • Access customer information on-site
  • Place orders during customer visits
  • Apply custom pricing and discounts
  • Create new customer accounts
  • Track commission earnings
  • Manage their territory efficiently

Solution

Staff Setup

Staff Groups:

  • Territory North (4 reps)
  • Territory South (4 reps)
  • Territory East (4 reps)
  • Territory West (3 reps)

Staff Configuration:

  • Can Edit Item Price: Yes
  • Can Create Customer: Yes
  • Commission: 7.5%
  • Access All Customers: No (territory-specific)

Mobile Access

Equipment:

  • Tablet or smartphone
  • Mobile data connection
  • Magento responsive frontend

Staff Login: https://yourstore.com/staff/account/login

Typical Workflow

Morning: Plan Route

  1. Login to staff dashboard
  2. View customer list for territory
  3. Filter by city/region
  4. Plan visit sequence
  5. Check customer notes

On-Site Visit

Step 1: Customer Meeting

  • Discuss needs
  • Review products
  • Negotiate pricing

Step 2: Start Customer Context

  • Staff dashboard >Customers
  • Find customer
  • Use the customer login action (tooltip: "Login to this account")

Step 3: Build Order

  • Browse catalog
  • Add products to cart
  • Edit prices (apply negotiated discount)
  • Review cart

Step 4: Complete Order

  • Proceed to checkout
  • Verify shipping address
  • Select payment method
  • Place order

Step 5: Confirmation

  • Order confirmation displayed
  • Commission calculated automatically
  • Customer receives email
  • Click "Logout from current customer" to return to staff context

New Customer Acquisition

Step 1: Collect Information

  • Business card
  • Company details
  • Contact information
  • VAT number

Step 2: Create Account

  • Staff dashboard >Create Customer
  • Enter customer details
  • Select customer group (Wholesale)
  • Add billing address
  • Send email invitation

Step 3: First Order

  • Login as new customer
  • Place introductory order
  • Apply welcome discount
  • Complete checkout

End of Day

  1. Review orders placed
  2. Check commission earned
  3. Add customer notes
  4. Schedule follow-ups
  5. Plan next day's route

Benefits

For Sales Reps

Efficiency:

  • No need to call office
  • Instant order placement
  • Real-time inventory check
  • Immediate confirmation

Flexibility:

  • Custom pricing on-site
  • Quick customer creation
  • Mobile access anywhere
  • Mobile web access (online)

Earnings:

  • Real-time commission tracking
  • Transparent calculations
  • Performance visibility
  • Goal tracking

For Management

Visibility:

  • Real-time sales data
  • Territory performance
  • Rep productivity
  • Customer coverage

Control:

  • Price editing limits
  • Approval workflows
  • Commission management
  • Territory assignments

Analytics:

  • Sales by territory
  • Rep performance
  • Customer acquisition
  • Average order value

For Customers

Service:

  • Personalized attention
  • On-site support
  • Quick order processing
  • Dedicated rep

Convenience:

  • No phone orders needed
  • Immediate confirmation
  • Custom pricing
  • Flexible terms

Key Features Used

  1. Customer Impersonation: Place orders on behalf of customers
  2. Price Editing: Apply negotiated discounts
  3. Customer Creation: Onboard new customers on-site
  4. Commission Tracking: Monitor earnings in real-time
  5. Mobile Access: Work from anywhere
  6. Territory Management: Staff groups by region

Best Practices

Preparation

Before Visit:

  • Review customer history
  • Check previous orders
  • Note special requirements
  • Prepare product samples
  • Charge mobile device

During Visit

Professional:

  • Dress appropriately
  • Arrive on time
  • Listen to customer needs
  • Demonstrate products
  • Provide solutions

Technical:

  • Test internet connection
  • Have backup (mobile hotspot)
  • Know product catalog
  • Understand pricing rules
  • Practice order process

Follow-Up

After Visit:

  • Add customer notes
  • Schedule next visit
  • Send thank you email
  • Track order delivery
  • Request feedback

Tools & Add-Ons

Recommended:

  • Staff API: Mobile app integration
  • Customer History: Track all interactions
  • Customer Visit: Visit planning and customer visit workflows
  • Core Reports: Territory performance analytics

Next Steps

Found an issue with this documentation? Let us know